About — Anuranjini Singh

Hello

I’m Anu — a brand builder + creative director at work and an illustrator behind the scenes. I’m passionate about building brands with heart — ones with a larger purpose, rooted in going beyond the ‘business’ of things to contribute something meaningful to the world.

With over 14 years of experience spanning healthcare, hospitality, real estate, publishing and social impact, I have contributed to building and launching numerous such brands, both independently and by leading creative teams.

As a designer, I have worn many hats — from strategy to execution, including brand research and strategy, identity design, packaging, art direction, editorial, UI design, and even copywriting at times.

Outside of work, I enjoy a fair share of dark humour with a touch of silly. You can see some of it here.

Currently based in Mumbai, India, I am always open to freelance projects / creative collaborations.

2024